Sid has worked in a business consulting capacity with Avgroup for several years. He has over forty years of experience in leadership, business growth and development, coaching, mentoring, and training. Prior to founding the consulting firm Strickland Associates in Orlando, FL, Sid was President of the Home Depot Supply Trade Division here in Atlanta, where he and his team delivered outstanding annual operating performances.
Sid obtained a BS in English from Florida State University in Tallahassee, FL and an MBA with a concentration in Finance from Rollins College in Winter Park, FL. Through the years, he has participated in a variety of training courses in distribution management, operations, and sales, amongst others.
When Sid isn’t in the office or with clients, there is a good chance he’s fly fishing on a stream somewhere in North Carolina. In 2021, Sid and his wife Sandra celebrated their 50th wedding anniversary with friends and family.